hoover

Hoover, Dirt Devil and Oreck Tap Johannes Leonardo

Johannes Leonardo is getting into the floor care business. The New York agency has landed creative work for four TTI Floor Care brands, including Hoover, Dirt Devil and Oreck, as well as U.K.-based Vax. New work is expected next spring, according to a spokesman for the company. 

A Holiday Look Back: The Dumbest Gift Ads Ever

If you’re reading this right now, there’s a good chance you’re still trying to find that perfect holiday gift. And if you’re a marketer, you’re probably also worried about how you’ve advertised that perfect holiday gift. Well, chill out. Those who’ve come before you have done much, much worse.

A Holiday Look Back: The Dumbest Gift Ads Ever