It's still unclear when Instagram ads will become widely available to marketers. Facebook doesn't appear to be in a hurry to make purchasing and placing Instagram promos an automated experience, instead maintaining that its so-called white glove service to a few dozen Fortune 500 brands will remain the status quo.
While sports marketers continue to be mainstays in the Adweek/Shareablee top 10 brands on Instagram video weekly chart, Hollister is a rare retailer
While sports fans around the globe have been glued to their TV sets for the World Cup, social media marketers for FC Barcelona have made great use of the huge event to hone their Instagram video skills.
If your sports business friends don't know that the typical athletics-focused consumer seems to love Instagram video, do them a favor and tell them.
Earlier this month, fashion brands were dominating the weekly VideoWatch/Shareablee top 10 chart for Instagram videos.
McDonald’s and Hollister are hoping to tap into some of the social chatter around music taking place on Twitter as part of a new program with Billboard magazine.