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6 Stats That Show How Game of Thrones Slayed Social Media in the U.S. and Beyond

Performance Marketing

The social media build up to Sunday night's Game of Thrones season six premiere was colossal, and the buzz certainly didn't stop while it aired on HBO.


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HBO’s Fake Posters for Silicon Valley’s Pied Piper Perfectly Mock Tech’s Self-Importance

Creativity

If there's anything that HBO's Silicon Valley does well, it's deriding the tech world's faux altruistic attitude. While it's easy to applaud the show for the way it perfectly navigates [...]

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With Vinyl’s Resurgence, Here’s How Brands Are Capitalizing on Music’s Most Analog Medium

Brand Marketing

The resurgence of vinyl has everybody talking, and listening.

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Q&A: Director of The Jinx Says ‘Making a Murderer’ Left Him With a Terrible Feeling

Convergent TV

Producer-director Andrew Jarecki says he continues to follow the subject of his most celebrated project, The Jinx, but he's not sure what a follow-up might look like.

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Grantland Founder Bill Simmons Reveals His Next Sports Site Will Be ‘The Ringer’

Performance Marketing

Grantland founder Bill Simmons is finally ready to unveil his next digital venture. This morning, he announced that his new sports and pop culture website will be called The Ringer.

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To Thrive in the Era of Peak TV, HBO Is Turning Subscribers Into ‘Addicts’

Convergent TV

Are you hooked on HBO? The network sure hopes so.