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Why Halloween Ads on Facebook and Instagram Should Run Earlier Than You’d Think

Performance Marketing

If you're a seemingly normal person, you shake your head at the sight of Halloween decorations popping up the morning after Labor Day. C'mon, it's still technically summmer!


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How a Zombie-House Marketer Is Fleshing Out Its Twitter Strategy for Halloween

Performance Marketing

Hey, Twitter user, do you and your friends want to get "trapped in a room with a zombie" for Halloween?

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Love It or Hate It, Candy Corn Rules the Trick-or-Treat Bag

Brand Marketing

According to the National Confectioners Association, some 35 million pounds (about 9 billion kernels) of candy corn will be manufactured this year. Americans are expected to buy 20 million pounds [...]

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Tesco Ambushes Poor Shoppers in a Tricked-Out ‘Spookermarket’ for Halloween

Creativity

Boy, a lot of creeps work at Tesco these days. Or so it would seem from BBH London's "Spookermarket" campaign, which includes an amusing 90-second hidden-camera video, shot in one [...]

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A Girl With a Disability Appears as Princess Elsa in Target’s Halloween Ad

Creativity

Not long after removing the gender labels in its toy section, Target has once again impressed the social justice wing of the Internet—this time by using a model with braces [...]

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Pizza Hut Has Several Tips for Halloween, Including Giving Each Kid a Full Pizza

Creativity

Charlie Brown gets a rock every darn time, but the kids in this video get full freakin' pizzas on their trick-or-treating route. Pizza Hut takes a page out of the [...]