The worm has been turned away.Billboards for FX's The Strain, with creepy critters crawling out of (or perhaps boring into?) human eyeballs, are apparently too much for some folks to bear, and the cable network says it is replacing the ads in several locations—the signs have run in Los Angeles and New York—with less-upsetting imagery.The series was hatched by director Guillermo del Toro and writer Chuck Hogan and slithers onto TV screens July 13. It's a medical thriller about parasites that turn New Yorkers into monsters. So far, the eyeball campaign had generated its share of angry parents and motorists but hasn't precipitated any lawsuits. The same can't be said for last year's eerie "Dexter" takeover in Grand Central Terminal, which generated a complaint from a Bronx woman who claims that the "shocking and menacing" promo caused her to slip on a stairway and sustain an injury.The Strain's ad controversy is generating plenty of buzz for the show. So if you subscribe to the theory that there's no such thing as bad publicity, these wormy posters have hit pay dirt.
Guillermo del Toro
The next time the Soviet spies Elizabeth and Philip Jennings tuck into a tin of caviar on the FX drama The Americans, the comely commies will likely wash down the delicacy with the Champagne of Beers.
Fans of the FX Cold War spy drama The Americans can rest easy about the show’s prospects, as the network is very close to announcing a formal third-season renewal.
Not so long ago, the prospect of an established actor accepting a role on a television series was as remote as the moons of Saturn. Backsliding from film to the boob tube was a tacit admission of defeat, one that could only lead to the purgatory that was a seat inside a garishly lit 6-foot-square window, flanked by your newfound friends and peers Dixie Carter and ALF.