If anyone needed proof that catvertising has come into its own, it was the announcement earlier this summer that Grumpy Cat—the sour-faced feline who happens to have 6.3 million Facebook […]
Don't let her dour expression fool you. Internet to IRL crossover sensation Grumpy Cat (real name: Tardar Sauce) loves a good marketing opportunity.
Nothing says "this cultural phenomenon isn't cool anymore" like a branded coffee drink, so Grumpy Cat will have to make peace with being old hat now that it has one.
The curmudgeonly mug of Tardar Sauce, the Internet sensation known informally as Grumpy Cat, has been spotted on an outdoor board promoting a dry prom in Elizabeth, Pa. A picture of the board greatly pleased Reddit, the original source of Tardar's fame.
Which app, keynote speaker and barbecue joint got the most social buzz at SXSW? Who was the week's biggest celebrity? What were some of the event's highlights—and what made us wish we'd just stayed home? Here, SXSW by the numbers.