If you want to listen to Andy Roddick as he Periscopes the U.S. Open in the coming days, Grey Goose vodka and Chase are making it happen for you.
Movie night with friends reaches epic heights in Grey Goose's latest chapter of the "Fly Beyond" campaign from BBDO.
Mindshare’s Bacardi win in the U.S. comes on the heels of a couple of other significant prizes so far this year.
The request for proposals that Bacardi USA distributed to interested agencies in the company’s U.S. media review is due back in the next few weeks, according to sources. Yes, Bacardi’s review is in its early stages. Still, the maker of rum, vodka and gin expects to complete its search by the end of March. Ark Advisors in New York is managing the process.
In a move intended to broaden its footprint in the American market, Sapporo has selected KSL Media to undertake its media buying and planning efforts in North America.
What will you miss most about agency life? Thinking every day about multiple categories and multiple brands. It takes a bit of mental dexterity and a little bit of ADD to be good on the agency side. [But] that's exciting to come in and think about different categories and different challenges every day. It keeps you sharp.