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Here’s Everything You Need to Know About Mobile Payments

Performance Marketing

During this week's Mobile World Congress in Spain, Google announced it is getting into mobile payments with a technology ca


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Banking Mobile Apps Used by 58% of Consumers

Performance Marketing

The virtual wallet appears to be catching on fast.

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The Best (and Worst) Brand Extensions

Brand Marketing

It’s a plane! It’s a purifier! It’s both!

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Facebook Card’s Big Implications for Advertising, Shopping

Performance Marketing

During Facebook’s earnings call on Wednesday, CFO David Ebersman said the company’s Gifts service contributed a “very small” portion of the company&rsqu

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Starbucks Orders Double Shot of Square

Performance Marketing

Starbucks is selling Square's mobile card readers for $10 in the coffee retail giant's 7,000 locations nationwide, extending the companies'

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The iPhone 5 May Have Just Made Mobile Coupons Real

Performance Marketing

Of the potential marketing-related features revealed on Wednesday with regards to the iPhone 5, it's the Passbook app should grab the attention of retail chains.