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Study: Teens Are Not Fleeing Facebook

Performance Marketing

Who says Facebook doesn’t still have its youth? Almost 80 percent of teens are there, and they are more active on the social network than any other, according to a [...]

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How Social and Email Helped Mazda’s Limited-Edition Preorders Sell Out Crazy Fast

Performance Marketing

Mazda bet big on social and email to tap into the classic roadster’s fervid fan base for its first all-digital pre-sale event to build buzz around a line of limited-edition [...]

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Social Networks Are Kingdoms at War in Beautifully Crafted Game of Thrones Homage

Creativity

If you love nerding out about social media almost as much as you love nerding out about Game of Thrones, then have I got the video for you. Social media [...]

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Google Plus Just as Popular as Twitter in U.S., Study Says

Performance Marketing

Google Plus has the same number of U.S. users as Twitter and more opportunity for brands, according to a new survey from Forrester Research.

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Percolate Raises $24 Million From Investors, Including WPP

Performance Marketing

Percolate, a social media management firm for brands to track online conversations, announced a $24 million fundraising round today.