Goodby and Silverstein Revisit Their Greatest Hits, and Notorious Misses, in Cannes Talk
Brand Marketing
CANNES, France—Jeff Goodby and Rich Silverstein told some great stories from their 30-plus years together at a seminar before an adoring crowd at the Palais here Thursday.
Tostitos’ NFL Sponsorship Gets Salty and Cheesy With Eagles Coach Chip Kelly
Creativity
Tostitos would like you to know that Chip Kelly, head coach of the Philadelphia Eagles, is not the official chip of the NFL—because Tostitos is. Goodby, Silverstein & Partners is [...]
W+K’s Icaro Doria Heads to DDB
Brand Marketing
The New York office of DDB has found its new creative chief in Brazil.
Cisco Shows You the World’s Last Traffic Jam in Goodby’s Artful New Campaign
Creativity
One day, all the world's persistent infrastructure problems will be obsolete, says Cisco. Indeed, you'll only be able to see them in museums. That's the theme of "Building Tomorrow Today," [...]
Accounts in Review: NBA, Nordstrom Find New Shops for Creative, Media
Brand Marketing
Reunited and it feels so good. Steve Stoute's Translation will work again with the NBA's Pam El, as the New York agency landed lead creative responsibilities for the league. Stoute [...]
Steve Stoute’s Agency Will Now Work on the NBA
Brand Marketing
Steve Stoute may have come from the music industry, but he understands a core tenet of advertising: It's all about relationships.