Endorsement Fallout After Victor Cruz Injury Shows How Athletes Can Be Risky Business
Brand Marketing
New York Giants receiver Victor Cruz was sobbing after suffering a season-ending knee injury against the Philadelphia Eagles Oct. 12.
Josh Elliott Leaves Good Morning America
For the second time in the span of four months, ABC’s Good Morning America is weathering a defection in its ranks, as co-anchor Josh Elliott has left the show for [...]
Ben Sherwood Named Top Dog at Disney/ABC Television Group
The Walt Disney Co. announced today that it has named ABC News president Ben Sherwood the successor to Anne Sweeney. Effective Feb. 1, 2015, Sherwood will assume the title of [...]
ESPN Rolls Out NINE for IX Series
It’s been 40 years since Congress moved to level the playing field with the enactment of Title IX, and in recognition of that milestone, ESPN is rolling out a new [...]
It’s Official: Deborah Turness Named President of NBC News
A little more than a week after word began circulating that ITV News editor Deborah Turness was on the verge of being named president of NBC News, Pat Fili-Krushel made [...]
How to Win the Super Bowl
Brand Marketing
Venables Bell & Partners, which has produced Super Bowl spots for clients like Audi, Vizio and Intel, is a big fan of advertising in America’s most-watched TV event. It’s no [...]