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Gillette Innovation Explodes With Iron Man, Hulk, Captain America and Thor Razors

Creativity

Maybe you've let your beard get a bit grimy—winter did seem to last forever—and you could use a nice, clean shave for spring. But gosh darn it, your beard has [...]


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Condé Nast Entertainment Debuts The Scene

Performance Marketing

Condé Nast Entertainment isn't just making a splash in the digital video space.

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Gillette’s Facial Hair Through the Ages a Viral Hit

Performance Marketing

Clean-shaven, bearded or mustashioed: Men have rocked it all with style and aplomb.

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Manscaping Spot Kickstarts Gillette’s YouTube Views

Performance Marketing

Gillette is quickly racking up video views after enlisting YouTube to promote its first foray into body razors, according to this week’s Adweek/VidIQ top 10 chart.

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Here Are Some Advertising Slogans. Do You Remember the Brands? [Video]

Brand Marketing

What's the last advertising slogan you remember?

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Axe’s Make Love, Not War Scores in Social Media

Performance Marketing

Axe is know for its racier fare. But its latest ad, the sly/sweet Make Love, Not War seems to have pleasantly surprised many YouTube viewers last week, as it generated [...]