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Giphy Is Serving Up 1 Billion GIFs a Day, but Is It Making Any Money?

Performance Marketing

The startup has 100 million daily users. Giphy It's official.


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This Week’s Must-Haves: LG’s New Smartwatch Is Super Luxe

Brand Marketing

This week, Adweek is showcasing an elegant smartwatch, a smart surveillance system, a high-tech way to keep your Halloween pumpkin flickering and more. Take a look!

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Will GIF-Powered Emails Get More People RSVP’ing for Events?

Performance Marketing

GIFs have already overtaken brands' social media and online video. Next up: Email marketing.

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Twitter Unleashes Autoplay Video Ads With a 100% Viewability Promise

Performance Marketing

Twitter is now ready to serve autoplay video, which has the potential to change up the experience on the platform with richer and more engaging media. Autoplay video has become [...]

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5 Social Media Hacks Every Marketer Should Know

Performance Marketing

So many boundaries limit marketers and their social media goals. No GIFs on Facebook. No buy buttons on Pinterest. Fortunately, there are plenty of creative workarounds.