Brands Are Throwing Out Gender Norms to Reflect a More Fluid World
Brand Marketing
James Charles may not seem like the typical ambassador of a beauty brand—and he's not. Meet CoverGirl's first CoverBoy.
3 Agency Interns Have a Plan to Get More Women Into Google’s Image Results for ‘CEO’
Creativity
Search for "CEO" on Google Images, and you'll find only a handful of the first 100 results include female faces. Of those, one is a stock photo and another is [...]
Saatchi Chairman Kevin Roberts Placed on ‘Leave of Absence’ Over Gender Comments
Brand Marketing
Saatchi & Saatchi Chairman Kevin Roberts has been asked by his agency's holding company, Publicis Groupe, to take a leave of absence due to his recent, dismissive comments about gender [...]
Diversity Advocates Are Dumbfounded as Saatchi Chairman Claims Gender Bias Is ‘Over’
Brand Marketing
Depressing. Damaging. Nonsense. Dead wrong. These are just a few of the many terms being used to describe Saatchi & Saatchi chairman Kevin Roberts' recent comments on women in advertising, [...]
How Brands Became the Most Powerful Advocates in Today’s Battle for LGBT Equality
Brand Marketing
This spring, North Carolina and Mississippi came under fire for passing laws that many felt were discriminatory against gay, lesbian and transgender residents.
Girls Explain How Boobs, Menstruation and More Keep Them From Coding in Satirical Campaign
Performance Marketing
It should be obvious that your gender doesn't hinder your ability to code, yet women continue to face an uphill climb into tech careers thanks largely to unspoken stigmas against [...]