Gardner Nelson + Partners

National Grid Makes MRY Lead Digital Agency

Energy provider National Grid has hired Publicis Groupe's MRY as its lead digital agency following a review. MRY has in the past worked on a project basis with National Grid on the brand's website. The agency beat out R/GA and Sapient for lead digital duties on the business.

Cablevision Selects Finalists in Optimum Creative Review

Four shops have advanced to the final round of Cablevision’s search for an agency to craft image ads for its Optimum brand. This week, Cablevision executives will brief the shops. Final presentations are slated for late March.