FXX Speeds Up Expansion Plans With Help From Shows New and Old
Stephen Falk wasn't sure how to react when he got the news that his critically acclaimed but low-rated FX sitcom, You're the Worst, would move to FXX for Season 2. [...]
Despite Empire, Fox Finishes Upfront Sales With CPM Declines
Even having the biggest new hit in decades—all hail, Empire!—couldn't keep Fox from taking a hit as it closed this year's upfront sales. Fox's CPMs were flat to as much [...]
21st Century Fox Hopes to Complete its Massive Media Review By Year’s End
Brand Marketing
The consultant behind 21st Century Fox's global media review is no stranger to such searches. In fact, MediaLink handled the 2011 review triggered by Comcast's acquisition of NBCUniversal.
Multicultural Talent Is Surging on TV and Winning Mainstream Audiences
Hardly anyone was more surprised than Dana Walden at the ratings surge Fox midseason entrant Empire enjoyed following its Jan. 7 debut. She expected a lift but not to the [...]
Check Out These Photos From the 2015 FX Upfront
Call it bowling for ad dollars. FX held its 2015 upfront event at Lucky Strike Lanes in New York Wednesday night. For the sixth year in a row the 21st [...]
The Not-So-Funny State of TV Comedy
Over the past dozen years of taping Two and a Half Men on Stage 26 on the Warner Bros. lot in Burbank, Calif., Jon Cryer had grown to dread the [...]