Alt Image Text

Q&A: FX’s Marketing Chief on Creating Lasting, Award-Winning Campaigns

Convergent TV

When you're a television marketing executive, is it possible to be too consumed with pop culture, media and entertainment?


Alt Image Text

How Pizza Hut Ended Up in The People v. O.J. Simpson

Convergent TV

The Ford Bronco was front and center during last night's episode of FX's hit miniseries, The People v. O.J. Simpson: American Crime Story, which covered Simpson's efforts to flee authorities [...]

Alt Image Text

Why FX’s Bizarre New Clown Comedy ‘Baskets’ Is Obsessed With Costco and Arby’s

Convergent TV

FX's quirky comedy Baskets, starring Zach Galifianakis, is one of the season's strangest new series—it's the kind of show you'll either love or never want to watch again.

Alt Image Text

American Crime Story’s Connie Britton Is Mystified by the Internet’s Obsession With Her Hair

Brand Marketing

Specs Age 48 Claim to fame Star of FX's American Crime Story (premieres Feb. 2) and ABC's Nashville (returns March 16) Base Los Angeles and Nashville

Alt Image Text

How the Steady Stream of Creative Talent Moving From N.Y. to L.A. Became a Flood

Brand Marketing

A dyed-in-the-wool New York advertising professional, Patricia Korth-McDonnell had heard all the clichés about Los Angeles as an endless parking lot, a cultural wasteland and, perhaps most relevant, a professional [...]

Alt Image Text

Q&A: How Fargo’s Showrunner Made the Best Television You’ll See This Fall

Convergent TV

While there may be "too much television" on the air, there has been a lack of truly great TV this fall.