Industry Group: Feds Would Muzzle Advertising of Popular Foods
Brand Marketing
WASHINGTON—Looking to hammer home its message that the government's proposal for voluntary guidelines that would restrict the marketing of foods aimed at children are out to lunch, the Sensible Food [...]
FTC Launches Twitter Probe
Performance Marketing
It may be summer, but the FTC isn't taking time off to relax: Last week, news broke that the agency was launching a probe to investigate Google. Now, it’s taking [...]
Google Admits to FTC Probe
Performance Marketing
Yesterday, reports surfaced that the FTC is preparing to serve Google with civil subpoenas as part of a probe that will investigate whether the company has unfairly abused its position [...]
Rep. Bono Mack Looks to Crack Down on Companies Like Sony, Citibank
Performance Marketing
Hoping to protect consumers from hacking and potential identity theft, as in the recent high profile examples with Sony's Playstation and Citibank, Rep. Mary Bono Mack, R-Calif., late Monday unveiled [...]
Are Animal Crackers Headed for Extinction?
Brand Marketing
WASHINGTON—Animal crackers could be headed for extinction—that, at least, is the warning from industry representatives about a series of guidelines for marketing to children currently under consideration.
Government Wants Acai Berry Marketing Sites Shut Down
Brand Marketing
The Federal Trade Commission took action Tuesday to shut down what it says are 10 websites that have been masquerading as news sites in an attempt to market acai berry [...]