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Fox Sports 1 Studio Shows Stumble Out of Gate

Convergent TV

After getting off to a fast start a little more than a week ago, Fox Sports 1’s signature highlights show is having trouble finding an audience.


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NBCU Revenue Soars on Cable, Broadcast Ad Sales Momentum

Convergent TV

With the 2013-14 upfront receding in the rearview mirror, NBCUniversal CEO Steve Burke told investors this morning that the company’s broadcast and cable units have made “good p

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NBC Sports Drives Off With Nascar Rights

Convergent TV

On the eve of ESPN’s 18-race Nascar season, it appears that the network’s affiliation with auto racing is entering its final lap.

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Mo Shines, but All-Star Ratings Continue to Falter

Convergent TV

As baseball’s all-time saves leader ambled in from the bullpen in the bottom of the 8th inning, fans at Citi Field—and all over America—stood up and took notice.

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Fox Sports Cooks Up Epic Promo for FS1

Convergent TV

Fox Sports has created a supersized new promo spot designed to get viewers of the 2013 MLB All-Star Game pumped for the launch of what it is calling the “biggest [...]

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Fox Bows Double Box Ad Format in MLB Broadcast

Convergent TV

After kicking the tires on the “double box” ad format in Nascar races and during the Jan. 4 AT&T Cotton Bowl Classic, Fox Sports is taking its innovative break to [...]