Papa John’s Goes Social for NFL Kickoff
Brand Marketing
In its biggest social media campaign to date, Papa John’s is teaming up with Denver Broncos quarterback Peyton Manning to kick off the 2014 NFL season this week.
Kevin Costner’s New Spy Movie Reimagined to Star NFL Wide Receivers
Creativity
Check out this promo for Kevin Costner’s new movie, 3 Days to Kill, reimagined in a dream sequence to star Pro Bowl NFL wide receivers Dez Bryant, Michael Crabtree and [...]
Seahawks’ Richard Sherman Gets Hounded by Media in This Perfectly Timed Ad
Creativity
This is the kind of timing that professional media planners dream of pulling off.
Terrell Owens Revisits His Days Being Despised by Philly Fans in Carl’s Jr. Ad
Creativity
Terrell Owens may carry a lifelong albatross from his two ill-fated seasons with the Philadelphia Eagles, but at least he can laugh about it.
Sports Illustrated Launches Weekly Live NFL Show
Performance Marketing
Today marks the beginning of the NFL season, and Sports Illustrated is kicking off the festivities with the debut of a new live web show, Pro Football Now presented by [...]
Flag on the [Mobile] Play
Performance Marketing
If you're a regular reader of this column, you already know that I'm a cheapskate. So it should come as no surprise that I've always downloaded the free mobile apps [...]