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Ad of the Day: Tyson Returns Holyfield’s Ear in Foot Locker Spot That Rights Many Wrongs

Brand Marketing

It's been more than 16 years since Mike Tyson bit off a piece of Evander Holyfield's ear during a heavyweight championship fight. Now, in a Foot Locker ad from BBDO, [...]


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Ad of the Day: Foot Locker

Brand Marketing

Kris Humphries needs a lot of positive reinforcement right now.

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European Foot Locker Ad Has a Real Foot Fetish (NSFW?)

Creativity

Here in America, Foot Locker has been doing quirky, artsy advertising lately. Over in Europe, they're doing smut.

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The Spot: Old School Sneakers

Brand Marketing

GENESIS: Foot Locker is heading back to school. Old school, that is. A pair of seasonal spots, shot in a period style by director Aaron Ruell for ad agency SapientNitro, [...]

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Has Foot Locker ever visited a high school?

Creativity

Foot Locker's "It's a sneaker thing" campaign from SapientNitro in New York is mildly funny but nothing really to write home about. The creative director on the campaign says the [...]