food trucks

How These 3 Squarespace Sites Are Giving Back to Customers and Communities

Squarespace, a website-building hub, has partnered with Google to build something beautiful. A new ad campaign focuses on three companies or clients that use Squarespace's services and shows just what a website, or a platform, can do. 

Two of SXSW’s Hottest Food Trucks Dish on Instagram’s Marketing Powers

Food trucks have become a South by Southwest Interactive tradition, and options galore will line several streets in downtown Austin, Texas, where the tech festival begins Friday. And every one of the artisanal sellers will be tweeting while posting via Facebook and—more than ever this year—Instagram to create chatter around its offerings.

Can McDonald’s Successfully Pull Off a SXSW Sponsorship?

In its ongoing bid to win over millennials, McDonald's is making its first official debut at this year's South by Southwest Interactive.

This Company Went From Selling Street Meat to Saks Fifth Avenue

Specs Who (From left) Ross Resnick, founder and Big Burrito; Ryan van de Griendt, director of operations; Megan Madsen, account manager; Cory Murphy, director of new business

What You’ll Be Eating This Year

Food is no longer just for survival—or just for enjoyment, either. As the Future Foundation put it, "food has become a prescription we can write ourselves." And with nearly 42 percent of Americans believing themselves to be too fat, often that Rx is for fewer refined ingredients and more plant-based, organic foods. Health, however, is not the only consideration.

Ben & Jerry’s Lets Subways, Cabs and Spoons Help Vote for Ice Creams

Ben & Jerry's social-media-minded summer campaign allows consumers to vote online for potential new ice cream flavors. Yeah, that's not exactly new.