Here’s a Timeline of Yahoo’s 22-Year History as a Digital Pioneer
Performance Marketing
Verizon's $4.8 billion acquisition of Yahoo today shows just how much has changed in the Sunnyvale, Calif., company's more than 20-year history.
Apple Sells Out of Its First Large-Screen iPhone After Years of Resisting Phablets
Performance Marketing
What's that you said, Steve Jobs? No one's going to buy that large phone? Apple's visionary founder got a lot right, but he appears to have been wrong about supersized phones.
Yahoo Buying Mobile App Company Flurry [Updated]
Performance Marketing
Yahoo is buying Flurry, a mobile app advertising and data firm, the companies said today. CEO Marissa Mayer's latest acquisition should give Yahoo a bigger presence in mobile advertising, an [...]
Cross-Device Tracking Could Be Next Privacy Target in DC
Performance Marketing
The relatively new practice of tracking consumers across their digital devices in order to serve up more relevant advertising is beginning to draw scrutiny among Washington policymakers.