This Shopping Cart Helps People Make Healthier Choices When Buying Groceries
Brand Marketing
One of the first steps toward a healthier lifestyle, outside of exercise, is making healthy choices at the grocery store. Wunderman MENA created a shopping cart that helps shoppers not [...]
Infographic: Wearable Tech at the Intersection of Function and Fashion
Performance Marketing
From fitness trackers to smart watches, the trend in gear is tracking and customization. Once a status symbol for fitness-focused folks and tech geeks, wearable tech has become ubiquitous, as [...]
The North Face Wants to Own the Athlete Market and Beat Big Names Like Nike and Adidas
Performance Marketing
Gone are the days when sports retailers specialized in one thing.
Self Launches New Millennial-Targeted Fitness Event
Performance Marketing
It's been nearly a year since Self underwent a major management shake-up, with Joyce Chang joining the fitness title as editor in chief and
Q&A: Under New EIC Joyce Chang, Self Magazine Mixes Fitness With Fashion
Performance Marketing
Specs Who Joyce Chang New gig Editor in chief, Self Old gig Executive editor, Cosmopolitan
Unapologetic Fitness Mom Turns Her Polarizing Facebook Photos Into a Movement
Creativity
When Maria Kang posted a picture of herself looking fit and trim while surrounded by her three young sons last year, she became a lightning rod for debate over realistic [...]