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World Cup Helps FC Barcelona Win Big on Instagram

Performance Marketing

By Christopher Heine

While sports fans around the globe have been glued to their TV sets for the World Cup, social media marketers for FC Barcelona have made great use of the huge [...]

Performance Marketing

Instagram Users Show Their Love of World Cup Soccer

By Christopher Heine

Performance Marketing

Instagram Data Shows NASA’s Fútbol Fun Hit the Back of the Net

By Christopher Heine

Brand Marketing

3 Reasons McDonald’s World Cup Has Already Been Memorable

By Christopher Heine

Brand Marketing

Adweek’s Top 5 Commercials of the Week

By Melissa Hoffmann

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J&J Taps JWT for World Cup Project

Brand Marketing

By Andrew McMains

JWT has won a plum project from global giant Johnson & Johnson after a roster shop shootout. The WPP Group shop will create ads around J&J’s global sponsorship of the [...]