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Six Automakers’ Super Bowl Ads Claim Spots On Top 10 Branded Video Chart

Performance Marketing

Despite the smaller-than-usual showing of automakers at this year's Super Bowl, six brands continue to rack up post- Big Game YouTube views on this week's Adweek/VidI


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Fiat Accidentally Took Viagra and Grew a Bigger Car, Says New Ad That’s Total Poppycock

Creativity

There are ads where you can't quite believe the premise, and this is one of them.

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Ad Spending Growth Declined in the Second Quarter

Brand Marketing

Ad spending growth in the U.S. slowed significantly in the second quarter, according to a report from Kantar Media.

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Fiat’s New TV Ads Made Entirely of GIFs: Are They ‘Endless Fun’ or Overkill?

Creativity

For better or worse, Fiat's latest TV commercials might make your head spin. The brand recently commissioned some wacky GIFs from The Richards Group for the Fiat Tumblr page, but [...]

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Godzilla Is ‘Craving Italian’ in Fiat’s Movie Tie-In Ad

Creativity

As if Italian auto brand Fiat hasn't had enough challenges in its recent U.S. reboot, the car becomes a snack for none other than Godzilla in this goofy but likable [...]

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LeBron Helps Samsung Videos Score in Another ‘Galaxy’

Performance Marketing

Samsung Galaxy can do no wrong, it seems, when joining forces with the sports world.