CEO Lee Garfinkel Is Leaving the Ad Industry, as FCB Names New Executive Leadership Team
Brand Marketing
Today, Lee Garfinkel announced he will press pause on his storied career in advertising, stepping down from his position as CEO of FCB Garfinkel after just over two years, as [...]
Facetime: Star-Studded Affairs From Advertising Week to The Clio Awards
Brand Marketing
Advertising Week 2015 proved to be a star-studded week complete with A-list media players like Sheryl Sandberg and Tim Armstrong, as well as Hollywood celebs like Jessica Alba and Snoop [...]
Mentoring Can Make the Ad Industry Stronger, but It’s a Two-Way Street
Brand Marketing
Carter Murray, worldwide chief executive officer at Interpublic Group's FCB, believes that mentoring in the ad industry has grown increasingly crucial in recent years.
Why Mentoring Is More Important Today Than Ever for the Well-Being of Agencies
Brand Marketing
Three years ago, Emely Perez, then a senior at the New York City College of Technology, knew little about agency life and didn't necessarily plan to go into advertising as [...]
Ad of the Day: This Magazine Cleverly Hid a Dark Message in a Tour of a Luxury Home
Brand Marketing
Home magazine is one of New Zealand's premier architecture, design and interiors titles, publishing, in its own words, "lavish spreads of inspiring homes, as well as the latest restaurants, art, [...]
Samsung Signs Deutsch for B-to-B Work, Expanding Roster Yet Again
Brand Marketing
As major marketers like Microsoft and Kraft have moved toward consolidating their advertising business at fewer a