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Born in a Bubble, Fast Company Proves It Has Staying Power

Performance Marketing

Fast Company may have been born in a bubble, but after winning the magazine industry’s biggest prize, the innovative business/tech monthly proves it’s still got staying power.


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Native Ad Economics

Performance Marketing

Call it custom content, sponsored stories, native ads—publishers from Wired to BuzzFeed are chasing gold in ads that look and read like edit to rid themselves of dependence on the [...]

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Why Native Ads Are Bad News for Some Agencies

Performance Marketing

When Capital One set out to endear itself with entrepreneurs, it enlisted Forbes to create blog posts on its behalf about cybercrime and other scourges of small business. Likewise, UPS [...]

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‘Fast Company’ Launches Site on Innovation

Performance Marketing

Fast Company, the magazine that writes about entrepreneurs who are on the cutting edge, is putting that content through a “good” filter with a new website launching Nov. 1, at [...]

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These influencers travel in ‘Fast Company’

Creativity

The mystery of online influence is a big nut to crack for social scientists and marketers. Fast Company has launched a project to accomplish that very mission, with help from [...]