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This 80-Year-Old Marine Biologist Will Broadcast Her Next Sea Dive on Facebook Live

Brand Marketing

Earlier this week, BuzzFeed's interview with President Obama—which was billed as a historic, real-time Facebook Live event—never got on track, stalling with a frozen screen after only a few minutes.


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Even if We Share Less, Facebook Is Cultivating a Virtual Landscape to Retain Our Attention

Performance Marketing

Facebook wrapped up its annual F8 developers conference on Wednesday, making it clearer than ever that the company is invested in evolving from being simply known as a family of [...]

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Should Media Companies Fear Facebook Live and Instant Articles or Embrace Them?

Performance Marketing

Of the many talking points Tuesday at Facebook's F8 conference, two stood out because of their potential ramifications: the full rollout of

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Is Facebook About to Turn Brands Into Broadcasters?

Performance Marketing

Facebook revealed last month that its algorithm will boost live video in its newsfeed because users are watching real-time footage three times longer than recorded clips on the site.

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Facebook Will Pay Publishers to Livestream Video in New Hub

Performance Marketing

Facebook has created a video hub that will roll out in the coming weeks for its flagship mobile app.

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Vince Vaughn, Owen Wilson Crash Google+ Hangouts

Performance Marketing

While Facebook Live hasn't been very lively lately, Google+ Hangouts is hanging in there.