Victim in Y&R Elevator Accident Had Worked at Several N.Y. Shops
Brand Marketing
Suzanne Hart, the Young & Rubicam staffer who died in an elevator accident at the agency today, had held a series of jobs in new business development and account management [...]
Ad of the Day: Canal+
Brand Marketing
Bears are usually just comic props in commercials. Not so in this wonderful, hilarious spot for the French movie channel Canal+ by Paris ad agency BETC Euro RSCG.
Merck’s Global Creative Review Covers 3 Drugs
Brand Marketing
The Merck & Co. consumer brands in play in the company’s global creative review are Dr. Scholl’s, Miralax and an incontinence drug for women that’s shifting from prescription to over-the-counter [...]
Merck Confirms Global Creative Search
Brand Marketing
Merck & Co. has confirmed that its consumer products group is looking to hire another global agency to work on its over-the-counter, nonprescription brands.
Euro RSCG Becomes Foursquare Mayor of 42 Rival Agencies in Belgium
Creativity
Here's a sneaky little Foursquare stunt: Euro RSCG Brussels, with help from generally mischievous agency Duval Guillaume, claims that it recently became Foursquare mayor of 42 rival ad agencies in [...]
ExxonMobil Narrows Creative Field in Global Review
Brand Marketing
The long-awaited cut among creative agencies in ExxonMobil’s global review has finally come down. Still standing are BBDO, DDB and McCann Erickson. DDB handles fuel advertising and McCann creates ads [...]