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Adam&eveDDB Selfishly Snags the Promo Grand Prix for ‘Sorry, I Spent It on Myself’

Brand Marketing

By Tim Nudd

CANNES, France—It pays to be selfish.

Creativity

Esurance Hands Out $1.5 Million, Releases Mind-Boggling Stats From Twitter Stunt

By Tim Nudd

Creativity

Spam Accounts Swarm In as Esurance Giveaway Sparks 3 Million Tweets

By David Griner

Creativity

Esurance Buys First Ad After Super Bowl, Will Give the $1.5 Million in Savings to a Viewer

By Tim Nudd

Brand Marketing

Starcom Joins Esurance Media Roster

By Gabriel Beltrone

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Fast Chat: Deutsch L.A.’s ‘The Inventionist’

Brand Marketing

By Gabriel Beltrone

Yesterday, Deutsch L.A. announced “The Inventionist,” a new offering focused on conceiving and developing digital products at an affordable cost, for clients ranging from big brands to tech startups.