Who Is Hannah Storm?
ESPN anchor Hannah Storm has covered the Olympics before—Rio marks her fifth time working the games—but never like this. For the first time in 37 years, ESPN moved its flagship [...]
Univision, ESPN Score Digital Victories During 2014 World Cup
Performance Marketing
Germany may have won the World Cup, but official U.S.
World Cup Helps FC Barcelona Win Big on Instagram
Performance Marketing
While sports fans around the globe have been glued to their TV sets for the World Cup, social media marketers for FC Barcelona have made great use of the huge [...]
ESPN SportsCenter Announces Relaunch With Shareability Parkour Video
Performance Marketing
To herald ESPN's new format for SportsCenter, the network tapped video agency Shareability to use its formulas to create an online hit.
Dunkin’ Donuts’ New Vine Spots Play on Super Bowl Memories
Performance Marketing
Dunkin' Donuts, which has scored social-media points all football season with its Vine-ESPN play, is extending that initiative through Super Bowl weekend with a dedicated push.