Energizer

Jim Gaffigan on the Best Ad Campaign He Ever Shot—and Nobody Saw

Specs Age 50

After 25 Years With TBWA, Energizer Moves to Camp + King

One of advertising's most famous rabbits has a new agency home. After 25 years with TBWA\Chiat\Day, Energizer and its iconic bunny are moving to Camp + King.

Energizer Is Parting Ways With the Agency That Made Its Bunny Famous

The iconic Energizer Bunny may continue to appear in campaigns for the battery brand, but the agency that popularized the iconic mascot won't be the ones creating those ads.

Why Mentoring Is More Important Today Than Ever for the Well-Being of Agencies

Three years ago, Emely Perez, then a senior at the New York City College of Technology, knew little about agency life and didn't necessarily plan to go into advertising as a career. That changed when she landed at J.

JWT’s Peter Sherman Rises to Head of North America

Peter Sherman has made a big impression in just four months as CEO of JWT's New York office—so much so that he has now been promoted.

JWT’s Global CEO-in-Waiting Has a Big Task Ahead of Him

Gustavo Martinez will have nearly a year to establish himself at JWT as global president before he succeeds Bob Jeffrey as CEO in 2015. Given the scale of the top job—and the significant challenges before him—he’ll need all the time he can get.

Grey N.Y. Cuts 4% of staff

Grey New York is cutting 45-60 people, or about 4 percent of its staff of 1,100, with the layoffs taking effect in January.

JWT Joins Google’s Creative Roster

Add JWT to the list of creative agencies that work for Google.

Energizer Personal-Care Brands Move From Grey to JWT

Grey confirmed the shift of Energizer brands to WPP corporate sibling JWT, following the conflict created by Grey’s win of Procter & Gamble’s Gille

Energizer Points Finger at P&G Promotions for Hurting Shaving Market

Energizer, which owns the Schick shaving brand, blamed promotions by competitor Procter & Gamble for declining performance in the shaving category, The Wall Street Journal reported.