Elle

New York’s Stellar Coverage of the Craziest Election in History Makes It Magazine of the Year

The longest presidential campaign any of us can remember—with one of the most shocking outcomes, at least to the media—not only dominated our consciousness and conversation in 2016, it also […]

Hearst Is Hawking September Issues From Its ‘MagMobile’—a Roving Newsstand on Wheels

In an effort to promote its all-important September fashion issues, Hearst is taking its consumer marketing strategy to the streets—literally. This morning, the publisher is debuting the "MagMobile," a roving newsstand selling copies of Elle, Harper's Bazaar, Marie Claire, Cosmopolitan and Seventeen in and around New York City.

Facetime: Magazine Celebrations and the Billboard Music Awards

The Billboard Music Awards kicked off in Las Vegas with A-list celebs while magazines in New York hosted charities. Here's a look at advertising and entertainment's latest notable events.

Elle Uses Virtual Reality to Share Fashion Up Close

There are few front row seats during fashion shows, but Elle—with the aid of virtual reality—wants to extend the opportunity to see the shows up close.

The Media Got Dressed Up for Fashion Week

New York Fashion Week brought together media's biggest stars and their fashionable counterparts, while print magazines celebrated success.

How Oculus Rift Is About to Reshape Marketing Creativity

Nancy Bennett is a virtual-reality marketing veteran.

Photos From the Hottest End-of-the-Year Festivities in Media and Marketing


Hearst Boasts Biggest September Ever

Summer might not even be halfway over, but magazine publishers are already focused on fall—or, to be more precise, their big September issues. This year, Hearst is expecting a record-breaking kickoff to the season, having just closed its biggest September ever in terms of print paging and revenue.

Elle.com Veteran Amina Akhtar Heads to TheFashionSpot

Former Elle.com executive editor Amina Akhtar has landed at theFashionSpot, where she will be taking over as editorial director.

Elle Taps Marie Claire Artistic Director to Replace Joe Zee

Elle didn’t have to look very far to find a replacement for longtime creative director Joe Zee, who is decamping for Yahoo later this month.