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Facetime: The GOP Convention and Other Media Shindigs

Brand Marketing

By Carrie Cummings

From The Republican National Convention in Cleveland to red carpets in Los Angeles, media stars were everywhere this week, celebrating premieres, launches and summer.

Branding

How Droga5 Branded Dwayne ‘The Rock’ Johnson as It Would Any Consumer Product

By Tim Nudd

Brand Marketing

How Vine’s Hunky Goofball Logan Paul Plans to Become a Mainstream Superstar

By T.L. Stanley

Performance Marketing

Meet the Newest Livestreaming Stars Every Brand Should Know About

By Lauren Johnson

Brand Marketing

How a Marketing Agency Broke All the Rules to Become a Lifestyle Brand Beloved by Stars

By Michael Mccarthy

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MilkPEP Joins Super Bowl Lineup, Preps Ad With Dwayne ‘The Rock’ Johnson

Brand Marketing

By Tim Nudd

A broadcast known mostly for beer and soda is getting something different this year: a tall glass of milk.