An Angry Durex Punishes the World With Eggplant-Flavored Condoms
Creativity
Flavored condoms generally come in sweet and fruity flavors, like strawberry, grape and banana. Now imagine one that tastes like eggplant. Durex is retaliating against the Unicode Consortium, after the [...]
Durex Discovers Sexy Smartphone Technology That Helps Couples Get Closer in Bed
Creativity
There's lots of sexy smartphone functionality out there, but not too much that's actually sexual. But now, Durex claims to have discovered phone technology that helps couples get closer in [...]
How Facebook Targets Ads Globally Based on Users’ Phones
Performance Marketing
How do you get the word out about Durex in Indonesia or Coca-Cola in Kenya? How does Nestlé target consumers in rural India?
Durex Takes Down Flopping Soccer Players in Comically Ridiculous #DontFakeIt Ad
Creativity
Don't fake it—on or off the football field—says Durex. The condom brand is hoping to capitalize on excitement around the World Cup—and particularly, the spectacular dives that players take while [...]
Durex Has an Idea for How to Spend Your Lights-Out Time During Earth Hour
Creativity
Earth Hour—a worldwide event where people turn off their lights to raise awareness of energy consumption—will be March 29 from 8:30 to 9:30 p.m. in your local time zone, which [...]
Durex’s Fundawear Lets You Reach Out and Touch Someone, Over the Internet
Creativity
Durex Australia and agency Havas Worldwide in Sydney have invented Fundawear—underwear that's fun to wear because it allows your partner to remotely operate sensors and "touch" you over the Internet. [...]