Why Pharmaceutical Advertising Is Virtually Absent From the Web
Brand Marketing
Quick—think of the most recent digital ad you saw. Was it automotive? Retail? Most likely. Name almost any other category and the same probably holds true. Brad Weltman
Leave It to Ben & Jerry’s to Write the Best Tweet About Colorado’s New Marijuana Law
Creativity
On Jan. 1, Colorado became the first state to allow the sale of recreational marijuana to anyone 21 or older. Sales have become so successful that stores are unable to [...]
Weird Burger King Ad Says It’s Better to Be Addicted to Whoppers Than Drugs
Creativity
In this controversial Burger King ad from Russia, a Whopper crushes a flower as a voiceover informs us: "This is a poppy.
Are Americans Ready for Marijuana Advertising?
Brand Marketing
Whether one’s attitudes about marijuana cleave closer to Nancy Reagan or Cheech and Chong, there’s no denying that the drug’s bad reputation is slowly burning off.