With 100,000 Pieces of Content at Launch, Mode.com Expects 25 Million Monthly Users
Performance Marketing
Just one year after rebranding from Glam Media, Mode Media is bringing all of its brands together on one site where it hopes to build the "largest native feed distribution platform [...]
Facebook Turns Away From NewFronts Over Lack of Original Content
Performance Marketing
UPDATE: Facebook has been removed from the 2015 NewFronts schedule because the company didn't plan to present original content.
Facebook Is Going to Present at the 2015 NewFronts
Performance Marketing
Facebook will be making its Digital Content NewFronts debut in May 2015, mutiple sources close to the situation have told Adweek.
5 Tech Brands that Made Noise at NewFronts This Week
Performance Marketing
The third annual Digital Content NewFronts gala has come to a close, and the show that opened April 28 was a long and fairly dizzying affair. As Adweek noted on [...]
YouTube’s ‘Google Preferred’ Has a 1% Ad Tier, Too
Performance Marketing
When YouTube rolled out its Google Preferred advertising platform last week at the Digital Content NewFronts, the video site's executives lauded the ability for brands to target pre-roll ads against [...]
7 Media Brands Shaking Up the 2014 NewFronts
Performance Marketing
It's been a week of nearly endless announcements from some of the Web's top media brands as they rolled out their biggest new initiatives to court potential advertisers at the [...]