Better Than the Real Thing? These Diet Coke Ads Are Absolutely About Drugs
Creativity
Sadly, these Diet Coke ads from Animal New York aren't the real thing, but they are pretty amusing spoofs of Droga5's new campaign, which is being interpreted by some as [...]
Coke Cans Give Spotify Real Estate
Performance Marketing
In a move that's been hinted at by Spotify executives for months, Coca-Cola is putting the digital music service on its 8-ounce cans for Coke, Diet Coke and Coke Zero [...]
Pepsi Re-Ups Protagonist, Keeps Getting Social
Brand Marketing
In recent years, Pepsi has basked in the glory of industry-lauded moves like sponsoring Beyoncé’s Super Bowl halftime show and the social-media-and-goodwill-focused Pepsi Refresh Project.
Diet Coke Invents World’s Thinnest Vending Machine, So You Can Feel Even Fatter by Comparison
Creativity
Oh, hey there, ladies. Feeling fat? Of course you are. Don't worry. I've got some advice. Don't get sugary, fattening soda from that fat, tubby vending machine over there. Get [...]
Adweek’s Top 10 Commercials of the Week
Brand Marketing
Ad of the Day: Diet Coke
Brand Marketing
Taylor Swift's beverage preferences, like everything else in her life, have been well documented.