Pampers Ad on Racy App Reminds You Sex Can Lead to Babies
Creativity
Procter & Gamble appears to have stumbled into the business of unintentional PSAs. TechCrunch caught this Pampers ad running on the "300+ Sex Positions" iPhone app. The iAd directs users [...]
Fashion-challenged babies try Huggies jorts
Creativity
The cut-off jean-shorts fad may have lost its cool factor among adults, but Huggies has rolled out a denim-pattern diaper for its less fashion-conscious babies. Apparently, Huggies fought with networks [...]
Australian diaper ad shows ‘poop explosion’
Creativity
An infant makes a serious mess inside his mommy's crossover SUV in this Australian ad for BabyLove diapers. Mom can handle No. 1's and No. 2's, but when the kid [...]
Huggies ads capture babies’ crapping faces
Creativity
Ogilvy Brazil gets down to the nitty-gritty of diaper advertising with Huggies print ads showing babies giving their most determined pooping faces. The copy reads, simply, "Anytime. Anywhere." The charming [...]
Luvs empathizes with cast-off older siblings
Creativity
Psychologists might disagree with the premise of this Luvs ad from Gerry Graf and Harold Einstein over at Saatchi & Saatchi. There's a pretty wide gulf between telling a kid [...]
Got serious speech problems? Try Huggies
Creativity
Over at Adweek.com, Eleftheria Parpis is less than enamored by this Huggies spot from JWT featuring an expecting couple who can only say "me" (the wife) and "you" (the husband). [...]