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Babies’ Poop Faces Captured in Glorious Slow Motion in Award-Winning Pampers Ad

Creativity

Everyone knows babies make hilarious faces when they poop. For that matter, so do most adults. Whether or not knowing this universal truth entices you to watch a medley of [...]


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Streaking Baby Flaunts Pixelated Privates for Seventh Generation Diapers

Creativity

Seventh Generation tips a hat to its hippy heritage with this new streaking-themed spot for its chemical-free diapers. Lest you get uppity about naked babies, don't worry. The trick of [...]

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Huggies App Sends You a Tweet Whenever Your Kid Pees in His Diaper

Creativity

Today in useless marketing-driven product innovations, we have Huggies TweetPee, a little sensor dreamed up by Ogilvy Brazil that affixes to your baby's diaper, syncs with an app and tweets [...]

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Ad of the Day: Luvs

Brand Marketing

The best mom advertising doesn't make women feel like buying a better product so much as it makes them feel like being a better mom. Better yet, it makes buying [...]

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Huggies Flunks Dad Test, Alters Campaign

Creativity

Huggies has pulled ads from its Facebook page after folks got cranky over the Kimberly-Clark brand's "Dad Test" campaign.

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Luvs ‘Poop, There It Is!’ Voted Worst Ad in America for 2011

Creativity

Consumerist readers have spoken, and they have decreed the infamous Luvs "Poop, There It Is" animated commercial, featuring a competitive crapping contest for babies set to the musical stylings of [...]