The next time you pick up a six-pack of Coca-Cola at your local grocery store, artificial intelligence may be analyzing your eye movements and facial expressions.
If waiting for the next installment of Black Mirror is too taxing for you, fill your soul's vacuum with the latest installments of Dell's campaign "Future Ready."Created by Young & Rubicam New York, in partnership with Framestore—responsible for a lot of the cool stuff you see in movies—the episodic campaign follows one family's effort to secure a heart transplant for their young daughter. Unlike in Black Mirror, though, the technology you see is more benign and empowering than existentially misery inducing.
After years of hype, the Internet of Things (IoT) is upon us, and marketers are exploring its possibilities.
While brands are just starting to make sense of the mountains of data collected from the Internet of Things (IoT), some tech firms, Dell included, are trying to stay a step ahead by building the tools needed to power the billions of gadgets.
It's a fear most of us have: turning into our parents. So, The Onion decided to channel that unease while showcasing the newest innovations in personal computing.
Agency leadership is churning this month, and Young & Rubicam is no exception. Today it named McCann Erickson's Leslie Sims to succeed Jim Elliott as chief creative officer in New York.
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Male chief marketing officers on Forbes' third annual Appinions CMO Influence Study, which was released today, are 22 percent more influential than their female peers.
Sure, you would probably suspect for some of the world’s biggest brands to have a mass following on Twitter, but what about the chief executive officers behind those companies? While some CEOs leverage social media to tackle customer service head-on, most use it to simply tweet out relevant news about their respectable industries while putting a face on their brands.