Modest Buzz for NewFront Content Based on Social Sharing Data
Performance Marketing
var unruly = window.unruly || {}; unruly.buzzBoxConfig = { publisherId: 169581, width: 652, height: 367, theme: 'light', chart: 'AdWeek_New_Fronts_Content', interval: 'all_time' }; Are people buzzing about all those Web video [...]
The Story Behind AOL’s NewFront Deal
Performance Marketing
Is AOL winning the NewFronts so far? And did the company really sign a deal with an advertiser during its splashy event last week?
Hispanics Are the Most Digitally Savvy Group
Brand Marketing
There is no doubt the digital media universe continues to shift and evolve with the constant introduction of new platforms and ways for consumers to engage.
Here’s Our Scorecard for the 2013 NewFronts
Performance Marketing
Here’s Our Scorecard for the 2013 NewFronts
Performance Marketing
The stars were bigger, the venues sleeker, the lines longer. Close to 20 companies from Yahoo to Blip hosted NewFronts last week, earning generally strong reviews. "If last year was [...]