Glam Media Rebrands as Mode Media and Takes On Netflix
Performance Marketing
Glam Media changed its name to Mode Media at its NewFronts event today in New York.
Digital Startups Are Teaching the Big Guys Some Lessons
Performance Marketing
Scott Cohen spent his career working for media conglomerates, including a stint as executive editor for the digital arm of the New York Daily News.
Yahoo Teams With comScore to Provide Real-Time Metrics
Performance Marketing
Marketers will be able to use comScore vCE metrics to see how their campaigns are faring across Yahoo's ad networks, the companies revealed Mon
Yahoo to Livestream Daily Concert
Performance Marketing
Make room in your TV-watching schedule for Yahoo: The company emphasized its commitment to digital video with new live and original programming and an expansion of its digital magazines at [...]
BuzzFeed Shares the Secret to Its Video Success
Performance Marketing
It's hard to believe that BuzzFeed wasn't even a player in the video space until late 2012, considering that the burgeoning digital publisher has already racked up a little shy [...]