David Shing

Why the Most Important Word in 2017 Will Be ‘Experience’

The new year always brings promise and hope with a big dash of anxiety, and my anticipation for a sneak peek at the "new" in Las Vegas for CES is usually a mix of those three feelings.

What Chatbots Are Teaching Us About the Future of Marketing

Chatbots are treated like the simpletons of the artificial intelligence world, overshadowed by movie-trailer-creating Watson and its ilk, or the suggestion engines of huge etailers.

On the Eve of Cannes Lions, Let’s Abolish the Marketer vs. Consumer Trend

We are the marketers and the advertisers. And despite all of our hard work, we have become the enemy. David Shing Getty Images