Dave Matthews

Bernie Sanders Is Targeting California Voters With Live Video Ads

On Monday, not long before Democratic presidential candidate Hillary Clinton unofficially clinched her party's nomination for the generation election, U.S. Sen. Bernie Sanders unofficially became the first presidential candidate to use live video ads.

72andSunny Nabs Event Marketing Player

72andSunny has turned to a key player at a rival shop to build an event marketing practice at the agency.

The Long Goodbye?

There was a time not so long ago when Microsoft threw the biggest digital media event of the year. In 2006, at the company’s once-annual but now-defunct Strategic Account Summit, Donny Deutsch recorded his CNBC show The Big Idea live on stage, rapping with a mellow Jay-Z and then with the visionary himself, Bill Gates.