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UM Reorganizes Its North American Network After Big Wins in the ‘Year of the Pitch’

Brand Marketing

IPG's UM was named Adweek's 2015 Media Agency of the Year in February after winning J&J, Coca-Cola, CVS, BMW (in Japan) and McCormick in the spate of reviews known colloquially as [...]


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Suzanne Powers Takes Top Strategy Job at McCann

Brand Marketing

Suzanne Powers, global strategy officer at Crispin Porter + Bogusky, is moving to McCann Erickson as evp, chief strategy officer. She succeeds Daryl Lee who in February was named global [...]

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Mediabrands, UM, Initiative Reorganize Management

Brand Marketing

Interpublic confirmed a reorganization among the ranks of senior management at its Mediabrands unit: UM global CEO Jacki Kelley, has been named North America CEO, president of global clients at [...]

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What If a Brand Could Lead America?

Brand Marketing

If you could pick a brand to lead the country, which one would it be? This hypothetical question was part of an online poll about politics that a unit of [...]