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Ogilvy Gets Back Into the Beer Business

Brand Marketing

The Chicago office of Ogilvy & Mather is adding creative responsibilities for Corona Light and Modelo Especial, brands that had been handled by Goodby, Silverstein & Partners since 2011.


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Corona Light’s Mark: Is He a Poor Man’s Stan?

Creativity

Meet Mark, an office drone who tweets, posts, tags, links, pokes and shares in zombified fashion through most of this Goodby, Silverstein & Partners spot for Corona Light.

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The Spot: Brown-Bottle Blues

Brand Marketing

IDEA: Guys who've just left college can fall into a rut when they start working. "You were in this unstructured environment, and now you have this job," said Nick Spahr, [...]