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Columbia Sportswear Is Making Job Candidates Literally Climb Mountains for Interviews

Creativity

By Gabriel Beltrone

There's been no dearth of dubious job titles in the recent years, thanks in large part to the tech boom. But outerwear marketer Columbia Sportswear is reaching for new and [...]

Brand Marketing

Q&A: Gert Boyle, the ‘First Lady of Oregon,’ on Making Ads and Being the Center of Attention

By David Gianatasio

Brand Marketing

After a Decade Away, Columbia Sportswear’s ‘One Tough Mother’ Makes Her Comeback

By David Gianatasio

Brand Marketing

Columbia Sportswear Hires North for Fall 2014 Creative

By Gabriel Beltrone

Creativity

Angry Cat Among Those Testing Columbia Sportswear Products

By Rebecca Cullers

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Ad of the Day: Columbia Sportswear

Brand Marketing

By Gabriel Beltrone

Wim Hof doesn't mind prancing through the Arctic cold in nothing but his shorts. For the rest of us, Columbia Sportswear suggests trying its battery-powered, electrically warmed line of Omni-Heat [...]