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How Do You Promote an Indestructible Lawn Mower? With a Press Release Made of Steel

Creativity

We've seen a lot of intentionally silly press releases over the years. But this one, sent out by Colle+McVoy for client Cub Cadet, is not kidding around. The Minneapolis agency [...]


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Caribou Coffee Builds Five-Story-Tall Pinterest Board at the Mall of America

Creativity

Caribou Coffee, whose previous out-of-home ad stunts have included heated bus shelters in Minneapolis, is back with another special campaign—a giant, five-story-tall Pinterest board built (with help from ad agency [...]

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Indian Motorcycle Punks Harley-Davidson in Fun, Sneaky Ad

Creativity

Iconic motorcycle brand Harley-Davidson is taken down a notch in this fun, simple new spot for Indian Motorcycle, which takes a hard left three-quarters of the way through. Great use [...]

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Fishing Ad in Times Square Openly Loathes the Big City

Creativity

Colle+McVoy has its fishcake and eats it too in a new Times Square ad campaign urging people to get the hell out of New York already … and go fishing.

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How Not to Look Like a Complete Idiot at Advertising Week

Creativity

Next week is Advertising Week in New York. The main question for anyone planning to attend is, of course: How can I avoid being exposed for the imbecilic fraud that [...]

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Colle+McVoy Enlists Timesheet Slackers for Motivational Posters

Creativity

Agencies will try anything to get staffers to do their timesheets. Most notable recently was the beer fridge at JWT's Casa that won't open on Fridays until everyone finishes the [...]